Chase is a dynamic community of young storytellers, passionate about driving cultural and social change. With a focus on urban music, community-based initiatives, lifestyle, fashion, street art, and the vibrant world of young artists, they create engaging content for their website and various social media channels.
Empowering collaborative content creation
Managing a diverse and creative team of content creators, especially in a volunteer-driven environment, presents unique challenges. Chase’s primary goal was to streamline the feedback and publishing process, making it more efficient and user-friendly for their team.
We needed a tool that would enhance collaboration, optimize content for search engines, and provide a user-friendly platform for our volunteers and interns.
Seamless SEO and readability enhancement
In the past, volunteers and interns at Chase wrote content in Google Docs, requiring additional steps to assess SEO and readability. With StoryChief, this process became seamless. The platform offers immediate feedback on SEO and readability scores.
The SEO and readability feedback is invaluable. It allows our team to create content that not only engages but also performs well in search results.
Maximizing efficiency and enhancing content quality
By adopting StoryChief, Chase has significantly improved time management. Previously, time was spent explaining the intricacies of content platforms to volunteers and interns. With StoryChief, this time has been repurposed for coaching writers, content review, and overall enhancement of our content quality.
We have seen a remarkable improvement in content quality and efficiency, and that's invaluable for our mission.
Easy onboarding of any external content creator
StoryChief's user-friendly interface has made content creation and management a breeze for their team. No technical knowledge is required, as the platform takes care of the complexities. Whether it's adding URLs or video links, StoryChief streamlines the process, ensuring that their volunteers can use it without extensive training.
Chase wholeheartedly recommends StoryChief to other content-driven organizations. “This handy tool not only simplifies the content creation and management process but also empowers content creators to produce high-quality, SEO-optimized content.”